Tool details

From Insight To Principle

A template that helps translating insights into principles or requirements for the product or service.

Tool category:

Insight
Organize

Tool thumbnail

When to use

After your have defined your insights.

Why you should

To ensure that the insights you find are setting some guidelines for your design.

What you get

A list of principle or requirements for the service or product you are creating.

Steps to take

1

Use the worksheet and fill in the most important and valuable insights you have been collecting during your insight phase.

2

Go through each insight and translate them to a principle or requirement for the service or product you are creating.

3

Use the principles as guidelines when developing your ideas and concepts.

Further reading

You can also create a separate document to highlight the principles and make it more visual and available for all parts of the design process.