Tool details
How Might We
Reframing insights to "how might we"-questions can turn challenges into opportunities for design.
Tool category:
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When to use
When you have challenges you want to turn into design opportunities.
Why you should
It suggests that a solution is possible and offers you a chance to answers them in a variety of ways.
What you get
HMW question(s) to brainstorm around when starting to explore ideas.
Steps to take
Start by looking at the insight statements that you’ve created. Try rephrasing them as questions by adding “How might we” at the beginning.
The goal is to find opportunities for design, so if your insights suggest several How Might We questions that’s great.
Now take a look at your How Might We question and ask yourself if it allows for a variety of solutions. If it doesn’t, broaden it. Your How Might We should generate a number of possible answers and will become a launchpad for your Brainstorms.
Finally, make sure that your How Might We’s aren’t too broad. It’s a tricky process but a good How Might We should give you both a narrow enough frame to let you know where to start your Brainstorm, but also enough breadth to give you room to explore wild ideas.